Blog

Voice Search Mastery: Alexa, Siri, Google Home Optimization

October 10, 2023

With the dawn of an age of in-home modules like Alexa and Google Home and digital assistants like Siri, people’s search for information online is evolving rapidly.

Enhancing User Experience: STAUFFER’s Essential Guide to Key Google Analytics Metrics

September 27, 2023

Optimizing user experience (UX) is paramount for the success of organizations of all shapes, sizes, and functions. We should know – it’s what we’re experts at.

The Role of Hashtags in Modern Social Strategy

September 20, 2023

Stauffer has been playing around with increasing our social media impact lately. You may have even seen a post or two of ours on LinkedIn.

Is Your Non-profit Website Driving Conversions? 5 Tips to Supercharge Your Portal for Good

September 12, 2023

When you operate as a non-profit, every mode of communication must be crafted with a laser-focused purpose. This holds particularly true for your online calls to action (CTA), especially on your web..

6 Practical Ways Augmented Reality (AR) Will Be Essential for Every Department in Your Organization

August 28, 2023

Mirroring the paradigm shift that happened with the iPhone, the release of Apple’s Vision Pro augmented reality device the world has been put on notice that there is not only a new way to provide...

“One-Man Band” to Inc. 5000, Lessons from CEO Chris Stauffer

August 15, 2023

Today, STAUFFER was recognized as one of the 5,000 fastest-growing private companies in the United States by Inc. We are thrilled to join the ranks of companies like Microsoft, Oracle, Intuit, Dell..

STAUFFER Makes Inc. 5000 List and More

August 15, 2023

We are delighted to announce that STAUFFER has earned recognition as one of the 5,000 fastest-growing private companies in the United States by Inc. As we proudly stand alongside esteemed Inc.

Google Analytics 4: Get to Know the New Features and Their Impact

July 27, 2023

As many of you know, Google Analytics, the cornerstone of modern marketing and data tracking, has shuttered its popular Universal Analytics (UA), and shifted into their new product: Google Analytic...

The Indispensable Role of a Robust QA Team

July 20, 2023

Picture it: you’ve just got what looks to be the final draft of your company’s new website and it looks good, your boss has seen it and he won’t shut up about it. In his eyes you’ve knocked it...

The Simple & Initial – 4 Discovery & Brainstorming Exercises That Feed Into Transformative Solutions

July 11, 2023

Conceptualizing your website and content strategy with everyone’s needs in mind is a daunting task for any team. It can evoke feelings of dread and pressure to get everything right.

Dark Passages, Amazon, and Transparent UX

July 11, 2023

Last week Amazon was hit with a major lawsuit from the Federal Trade Commision (FTC), alleging that their company uses deceptive and unfair UX practices that make canceling their Amazon Prime...

The Creative Thought AI Can Never Replace at an Agency

June 27, 2023

Artificial Intelligence has steadily permeated every sphere of our lives, and will continue to change the way we work, play, and even create. AI-driven content generators, whip-smart automated...