What Becomes Worth Building When Software Takes Less Effort?
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What Becomes Worth Building When Software Takes Less Effort?

September 24, 2026

You have probably said no to a useful technology idea for a sensible reason. The problem was real, the proposed solution made sense, and the people asking for it would have...

You Built an App With AI. Here’s How to Take It Further.
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You Built an App With AI. Here’s How to Take It Further.

September 22, 2026

A client recently brought STAUFFER an application they had built with AI. They had taken an idea far enough to create something they could show us...

Give Your Team Time to Make a New Tool Their Own
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Give Your Team Time to Make a New Tool Their Own

September 17, 2026

Imagine introducing a new content management system to your marketing team. The demonstration goes well, everyone...

Let People See the Expertise Behind Your Brand
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Let People See the Expertise Behind Your Brand

September 15, 2026

Lorem ipsum blurb textThink about the last time someone on your team explained a difficult decision during a project. They may have described why...

WCAG 3.0 Is Changing How You Think About Accessibility Testing
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WCAG 3.0 Is Changing How You Think About Accessibility Testing

September 10, 2026

If you work in QA, you do not need WCAG 3.0 to become final before accessibility demands more of your attention. Regulatory pressure is...

Your Customers Are Starting With the Outcome, Not Your Product
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Your Customers Are Starting With the Outcome, Not Your Product

September 3, 2026

Search used to reward you for knowing roughly what you were looking for. You searched for...

Your Website Is Only as Clear as the Paths Between Its Pages
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Your Website Is Only as Clear as the Paths Between Its Pages

September 1, 2026

You probably spend far more time reviewing the content on a page, than the words that get someone to it. Headlines get debated. Introductions get...

Your Best Website Content May Never Be Read on Your Website
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Your Best Website Content May Never Be Read on Your Website

August 27, 2026

Open your analytics platform and it is easy to think of website content in terms of pages. Someone arrives, reads, clicks, and hopefully takes...

AI Should Remove Handoffs Before It Removes Jobs
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AI Should Remove Handoffs Before It Removes Jobs

August 25, 2026

When you start thinking about AI productivity, the conversation can move quickly toward jobs. Which roles can AI automate? How many hours can it save?

The 2026 Software Testing Playbook for Manual Automated and AI Testing
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The 2026 Software Testing Playbook for Manual Automated and AI Testing

August 20, 2026

Quality assurance used to have a relatively straightforward division of labor. You could use manual testing for exploratory work and...

AI Is Making Good-Looking Creative Cheap, This Means Distinctive Creative Is Getting More Valuable.
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AI Is Making Good-Looking Creative Cheap, This Means Distinctive Creative Is Getting More Valuable.

August 18, 2026

A marketing team can accomplish an extraordinary amount of creative work with AI today. A designer can develop rough concepts without...

Why Shared Priorities Drive Successful Digital Transformation
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Why Shared Priorities Drive Successful Digital Transformation

August 13, 2026

If you've led a significant digital initiative during the past few years, you've probably noticed that the work feels different than it did...

STAUFFER Named to the 2026 Inc. 5000 for the Second Time
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STAUFFER Named to the 2026 Inc. 5000 for the Second Time

August 11, 2026

Los Angeles, CA, August 11, 2026 — STAUFFER, a Los Angeles-based digital agency, today announced it has been named to the 2026 Inc. 5000...

When uncertainty puts pressure on budgets, make it cheaper to change course
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When uncertainty puts pressure on budgets, make it cheaper to change course

August 6, 2026

When revenue is uncertain, delaying a technology investment can feel responsible. Cash remains available, the company avoids...

How to Lower Campaign Costs Without Reducing Marketing Output
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How to Lower Campaign Costs Without Reducing Marketing Output

July 30, 2026

Your campaign budget probably captures the most visible expenses. Media, creative production, and outside services tend to receive...

Which QA tools actually improve coverage in 2026
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Which QA tools actually improve coverage in 2026

July 28, 2026

Your test suite can report 90% code coverage while missing a broken payment flow, an inaccessible form, an expired...

Your Website Should Help Visitors Retell Your Story
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Your Website Should Help Visitors Retell Your Story

July 21, 2026

Picture someone finding your website and seeing something that catches their attention. They may not act immediately. Instead, they send...

Accessibility Testing Is Becoming a Stronger Signal of Digital Quality
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Accessibility Testing Is Becoming a Stronger Signal of Digital Quality

July 16, 2026

Accessibility is often discussed through the lens of compliance. Compliance creates important obligations, but it does not...

Your Digital Roadmap Needs a Stop-Doing List
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Your Digital Roadmap Needs a Stop-Doing List

July 14, 2026

A digital roadmap can become crowded for very understandable reasons. Marketing needs a better campaign experience. IT needs to...

Revisiting Five UX Lessons for AI-Driven Search
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Revisiting Five UX Lessons for AI-Driven Search

July 9, 2026

A year ago, I wrote about five UX lessons that help your website become more useful to the people you want to reach. Those lessons focused on...

What a Vibe Coding Meetup Taught Me About Turning AI Projects Into Real Momentum
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What a Vibe Coding Meetup Taught Me About Turning AI Projects Into Real Momentum

June 30, 2026

A few months ago, I started visiting meetups with a simple idea. To understand where digital business is heading, you need to spend time in the...

AI Is Moving Fast. Here’s How to Make Sure It Creates Value.
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AI Is Moving Fast. Here’s How to Make Sure It Creates Value.

June 25, 2026

Every week (every day?) brings another AI announcement, and many of them sound important enough to evaluate. A software platform adds an agent. A development tool promises to...

10 QA Practices That Will Define 2026
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10 QA Practices That Will Define 2026

June 23, 2026

Quality Assurance has always protected the business, even when that work happened quietly in the background. When QA works well, users...

Brand Is Not Decoration When It Helps Every Touchpoint Perform
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Brand Is Not Decoration When It Helps Every Touchpoint Perform

June 18, 2026

When budgets get tighter, creative work is often treated as one of the first places to look for savings. That reaction makes sense on the...

How AI Workflows Can Protect the Next Generation of Talent
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How AI Workflows Can Protect the Next Generation of Talent

June 16, 2026

Most AI workflow conversations now include some version of human review. That is a healthy shift from the first wave of AI experimentation, when...

Your Website Explains Everything, but Why Should Anyone Care?
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Your Website Explains Everything, but Why Should Anyone Care?

June 11, 2026

You have probably improved your website in the ways you were told to improve it. Your pages are easier to scan. Your navigation is cleaner. Your service descriptions are more...

AI Wrote the Subject Line, But Can Your Email Land in the Inbox?
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AI Wrote the Subject Line, But Can Your Email Land in the Inbox?

June 9, 2026

AI can write a subject line faster than most teams can choose one, and that speed explains why email has become such a natural place for AI to...

What Agentic AI Changes About the Cost of Quality
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What Agentic AI Changes About the Cost of Quality

June 4, 2026

Quality Assurance has always protected the business, even when that value was hard to see. When QA works well, releases move more smoothly...

The Right Place for AI in Your Digital Workflow
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The Right Place for AI in Your Digital Workflow

June 2, 2026

Your digital workflow is a chain of decisions, handoffs, approvals, dependencies, quality checks, and follow-through. A website update may begin as a...

How Stronger Creative Work Saves You Money in the Long Run
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How Stronger Creative Work Saves You Money in the Long Run

May 28, 2026

When budget pressure increases, creative work often becomes one of the first places leaders look for savings...

STAUFFER Launches ‘AI Search Playbook’ App, Built With Its Agentic AI Harness
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STAUFFER Launches ‘AI Search Playbook’ App, Built With Its Agentic AI Harness

May 21, 2026

Los Angeles, CA, May 20, 2026 — STAUFFER, a Los Angeles-based digital agency that bridges marketing strategy and technical execution, today announced...

Discover How Headless Architecture Transforms Marketing Strategies
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Discover How Headless Architecture Transforms Marketing Strategies

October 9, 2024

Our CEO, Christopher Stauffer, has been featured in the Forbes Technology Council discussing the power of headless architecture to enhance marketing efforts...

STAUFFER Launches Redesigned Website for Better Client Engagement
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STAUFFER Launches Redesigned Website for Better Client Engagement

September 17, 2024

STAUFFER, a leading provider of complex digital solutions and elevated design work, has today announced the launch of its newly redesigned website...

Is Your Company Ready For Digital Transformation?
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Is Your Company Ready For Digital Transformation?

January 3, 2024

There's no shame in stopping to ask a few questions when considering whether to digitally transform your business.

20 Lessons Big Tech Companies Should Learn From Startups (And Why)
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20 Lessons Big Tech Companies Should Learn From Startups (And Why)

November 9, 2023

There’s no doubt there’s a certain excitement and synergy present in a small but dedicated tech startup team.

STAUFFER's Work with USC Annenberg Wins CASE Circle of Excellence Silver Award
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STAUFFER's Work with USC Annenberg Wins CASE Circle of Excellence Silver Award

July 13, 2022

USC Annenberg’s latest campaign to connect with admitted students earned a prestigious CASE Circle of Excellence Silver Award.