SharpSpring | The Marketing Automation Tool

 
 
November 1st, 2017

What is SharpSpring?

Stauffer is a trusted agency of SharpSpring. An affordable, yet powerful marketing automation tool which delivers actionable information, designed to increase and optimize the marketing efforts of your small business. Utilizing exceptional tools such as VisitorID, Behavioral-Based Tracking and Lead Scoring, you will transform more leads into customers by sending the right message at the right time, based on visitor engagement, page views, fit and more.

Tracking the progress of inbound online marketing is both easy and incredibly effective for attracting website visitors and generating leads. However, there is a need that has long been ignored for tracking the effectiveness of our offline and outbound marketing tactics. That is until now! SharpSpring saw this need and created the perfect solution to manage your offline and outbound marketing activities. Optimize your ROI by targeting the specific marketing actions which work, and ditching those that do not. – Drive more relevant leads, boost conversion rate and optimize the dollar with SharpSpring!

 

Low-cost solutions. 
High-value results.

Key features of marketing automation.

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Email:
“Email Blasts” are in the past! Spark conversations that lead to conversions, when sending leads just the right information at critical points in their unique buying process. Notify salespeople to act at just the right time.

Forms:
Dynamic forms with autocomplete fields for known visitors, improve conversion and look great on any site with custom CSS, and allow you to map fields from 3rd-party/native forms. Build, customize and reorder fields with ease using the sleek drag-and-drop editor.

Automation:
Our powerful, easy-to-use visual workflow builder simplifies marketing automation. Use branching logic to engage leads at critical points in their unique buying journeys. Customizable buyer personas make targeted messaging easy. The hottest leads of the day sent right to you inbox, at just the right time to convert them to sales.

Identify hot prospects with lead scoring based on engagement, page tracking, fit and more. Widen your funnel with powerful tools built to convert leads to sales.

VisitorID:
With VisitorID, you can now identify 2x as many visitors to your site. Using behavioral-based tracking technology, we can truly understand what motivates each click. Receiving a list of the day’s hottest leads right to your inbox allows you the opportunity to act at just the right time to convert a lead to a sale.

CRM:
Track opportunities through creation to close with a bird’s eye view of your sales pipeline. Create custom deal stages, fields, filters and more to manage your unique sales process. Of course, you can always two-way sync data between SharpSpring and your 3rd-party CRM of choice.

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Landing Pages:
Build powerful landing pages and landing page funnels that transform visitors into leads. Drive more conversions with dynamic web content that changes based on visitors’ interests and attributes. Create pages with a sleek WYSIWYG interface and point and click components. Deliver results quickly without coding or a developer, and without touching your website.

Blogs:
Launch a blog in no time with the convenient blog builder which allows you to manage and publish posts with ease. Extend the reach of your content with RSS email syndication that automatically sends new posts to a list at preset intervals, and a built in widget that makes it easy for visitors to share your content across social media.

Analytics:
Make key decisions with accurate and relevant data. Slice and dice powerful metrics into customized reports. Understand end-to-end ROI and share key information with your team, clients and customers.

Platform:
Connect to hundreds of 3rd-party software providers with the SharpSpring APIs and Zapier integration.

Make SharpSpring your own by rebranding emails, notifications, reports and even the app itself. Rest assured your data is safe on our encrypted, secure and scalable platform.

 

  1. "Marketing Automation Features — SharpSpring." SharpSpring. January 27, 2017. Accessed November 01, 2017. https://sharpspring.com/features/.
  2. "Simple, Easy, Affordable Marketing Automation." SharpSpring. Accessed November 01, 2017. https://sharpspring.com/.
  3. "So, Who and What is SharpSpring? — SharpSpring." SharpSpring. May 24, 2016. Accessed November 01, 2017. https://sharpspring.com/blog/so-who-and-what-is-sharpspring/.

About the writer.

 
Jeremy Sherman
Jeremy Sherman
Executive Assistant
 

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